Welcome to Our Happy Place
For decades, Midwest families have ventured to the north woods—where the stars shine brighter and the sun feels warmer. Up North is shared memories, familiar feelings, and a return to our happiest times. And no matter where your own Up North is, we’ll help you feel like you’re there.
Women's Apparel
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Wisconsin Script Embroidered Sweatshirt. Black.
Regular price $60.00 USDRegular priceUnit price / per -
Lake Bound Cropped Tank. White.
Regular price $21.99 USDRegular priceUnit price / per$28.99 USDSale price $21.99 USDSale -
Sunset Tee. Mustard.
Regular price $27.99 USDRegular priceUnit price / per -
Flannel and Cheese Are All You Need Tee. Charcoal.
Regular price $27.99 USDRegular priceUnit price / per -
Wisco Sweatshirt. Tan.
Regular price $42.00 USDRegular priceUnit price / per -
Merry Midwestmas Sweatshirt. Forest Heather.
Regular price From $32.00 USDRegular priceUnit price / per$40.00 USDSale price From $32.00 USDSale -
Wisconsin 1848 Sherpa. Black.
Regular price $48.00 USDRegular priceUnit price / per$65.00 USDSale price $48.00 USDSale -
Wisconsin Favorites Long Sleeve. Green.
Regular price $37.99 USDRegular priceUnit price / perSold out
Home Goods
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Call Me Old Fashioned Tea Towel.
Regular price $16.00 USDRegular priceUnit price / per -
More Up North Tea Towel.
Regular price $16.00 USDRegular priceUnit price / per -
Winter A-frame Glass Mug.
Regular price $12.99 USDRegular priceUnit price / per$17.99 USDSale price $12.99 USDSale -
Old Fashioned Glass.
Regular price $12.00 USDRegular priceUnit price / per
Kid's + Baby
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License Plate Onesie.
Regular price $22.00 USDRegular priceUnit price / per -
Boat Baby. Heather Navy.
Regular price $18.99 USDRegular priceUnit price / per -
Sale
Game Day Toddler.
Regular price $12.99 USDRegular priceUnit price / per$24.99 USDSale price $12.99 USDSale -
Ope I'm New Here Onesie. Heather Gray.
Regular price $21.99 USDRegular priceUnit price / per
Accessories
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Sold out
Lake Days Beach Towel.
Regular price $22.00 USDRegular priceUnit price / per$32.00 USDSale price $22.00 USDSold out -
Up North is My Happy Place Beach Towel.
Regular price $22.00 USDRegular priceUnit price / per$32.00 USDSale price $22.00 USDSale -
Lake Babe Kids Towel.
Regular price $20.00 USDRegular priceUnit price / per$28.00 USDSale price $20.00 USDSale -
License Plate Tote.
Regular price $29.99 USDRegular priceUnit price / per
Wisco-inspired and Woman Owned
Launched in 2017, Up North is inspired by a shared love for all things Midwest. From days on the water to nights by the fire, our collection of apparel, home goods and accessories is made for life Up North.